Digital Marketing Course in Nigeria – Online Classes

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Digital marketing is one of the best-selling professions in the world today. One might wonder how, but the fact is that every product of this century connects and influences its customers through the use of the Internet. That being said, a good knowledge of digital marketing works to help you sell products and services online to the right number of viewers. I will help. Furthermore, digital marketing is one of the fastest paying skills in today’s world. Given how accessible the internet is today, would you agree with me that the number of people who go online every day is still growing? In fact, in the last three years alone, there has been a 5% increase in adult Internet use, according to Pew Research. And although we call it a lot, at the same time the way people buy and sell has changed. This means that offline marketing is slowly disappearing.  The wide array of possibilities is really a complete cake. The condition is that you will not mind being bitten. If you are considering a free online digital marketing course with a certificate, you should consider any of the following free digital marketing You can take courses which you will have to read more about Digital Marketing Course in Nigeria

Who Should Attend

  • Experienced individuals who manage digital marketing activities in diverse fields
  • Working professionals seeking to change career, job or industry to digital marketing related field
  • Individuals who meets the requirements and intend on starting a career in digital marketing
  • Mid to senior-level executives in any sector
  • Digital Marketing Course in Nigeria

Digital Marketing Course Outline

  • What is Digital Marketing?
  • Digital Marketing Vs. Traditional Marketing
  • Trends, Stats & Opportunities
  • Introduction to Digital Marketing Tools & Techniques

Digital marketing Campaign planning & strategy

 

  • Planning Online Business Strategy
  • Market Segmentation, Targeting
  • Selected Market, Product Positioning
  • Marketing Model & Stages
  • Introduction to Websites

Search Engines

 

  • Introduction to Search Engines
  • Search Engine Optimization
  • Search Engine Marketing

Display Advertising

 

  • Responsive Ads
  • Image Ads
  • Video Ads

Email Marketing

 

  • Email Marketing Basics
  • Email Marketing Options
  • Crafting Marketing Emails
  • Managing Email Campaigns
  • Measuring Results

Social Media Marketing

 

  • Social Media Basics
  • Social Media Sites
  • Setting Goals for Social Media
  • Getting on Social Media
  • Setting up Campaigns Facebook, Instagram & LinkedIn

Content Marketing

 

  • Introduction to content marketing
  • Content marketing – audience segmentation
  • Choosing content format
  • Writing for online audience
  • Promote your content
  •  Measuring results

Analytics

 

  • What is web analytics
  • Tracking goals with web analytics
  • Web analytics and organic search
  • Web analytics and SEM
  • Breaking down data for insight
  • Digital Marketing Course in Nigeria

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